Resources

Basic types of business websites

For business purposes:

• shopping sites sell merchandise,
• content sites sell subscription services,
• lead-generation sites generate sales prospects, and
• self-service sites help customers answer their questions and resolve issues with satisfaction or service.

Each type of site has a strategic purpose with specific objectives. Many sites are actually hybrids and combine different purposes.

Careful website planning starts with a strong understanding of the goals in your business and the critical success drivers that permit the business to advance toward your goals. The correct type of site must be defined with its strategic purpose and specific objectives aligned with these goals and drivers.

AgileInteraction brings years of experience and expertise in helping businesses achieve their goals and realize success!